The idea is to call attention to that Venollum crown. It’s slightly reminiscent of our own Callaway Versa Driver mock-up. Golfers are obviously going to notice the unique crown design. What we’re talking about here is really next generation composite, which I suppose could make BiO Cell + the next generation ZL (which is going to make a lot of Cobra fans very happy). The 440cc model features a Venollum alloy crown. While BiO Cell + is the replacement for the AMP Cell Pro, this time around it’s fundamentally different from the standard model. The hosel adapter has been updated with a new 8 position cog (sorry, not backward compatible), and SmartPad technology is a holdover from the AMP Cell.įor those who don’t love bold colors, BiO Cell Driver is also available in glossy black. The BiO Cell pattern is visible towards the rear of the crown (some golfers do love visible technology). Taking the bold colors out of the discussion for a moment, BiO Cell is a relatively traditional-looking driver.
#Cobra amp cell driver shaft options drivers#
They know that competing with TaylorMade, and Titleist, and Callaway isn’t as simple as painting a driver blue, but the Cobra team strongly believes that if they can be part of the discussion…if theirs is one of the 3 drivers you take with you into the hitting bay…if golfers are willing to give their products a serious look, Cobra believes they’re going to win more often than they lose. The team at Cobra is anything but delusional.
The goal for Cobra golf in 2014 is to build on whatever momentum carries over from 2013, and to further convince golfers that the cool stuff they make really does work. While I’m not going to lie and tell you that Cobra was a dominating force at retail, the AMP Cell sold reasonably well, and more importantly, what I saw anyway, was that golfers off all ages were receptive to Cobra’s unique take on aesthetics. While white worked (for TaylorMade anyway), for a company the size of Cobra, releasing an entire flagship line with red, blue, silver, and orange crowns (while not offering traditional black), was definitely a bit of a gamble. Last year was a bit of a proof on concept for Cobra. While we’re still a couple weeks away from the Official release, somebody (I swear it wasn’t us) took the liberty of posting the entire 2014 Cobra catalog online.įor Cobra the early leak is a bit of a gasoline enema an uncomfortable surprise as they gear up for the official launch of what I can tell you is a pretty big (and important release for them). You’ve seen the super game-improvement Baffler XL series, and yeah, some of you have seen some of Cobra’s New BiO Cell Lineup as well. You’ve seen their new Tour Trusty wedges.
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